Pelago

Pelago is Helsinki energy in bike form.

Founded with one very clear idea — cycling should be a genuine mode of transport — Pelago makes bikes that aren’t just for Sunday spins, but for actual daily life. Commuting, grocery runs, long detours home, weekend escapes, meeting friends, clearing your head before work… the bike as a tool for living well.

Their philosophy sums up nicely in three words: durability, functionality, beauty. Pelago sits at the crossroads of design, street culture, outdoor adventure, and uncompromised cycling. In other words: practical, elegant, and ready to roll.

The name comes from “archipelago” — a nod to Finland’s coastline and the idea that bikes connect you to the world around you. Sea breeze optional, but encouraged.

Their range covers everything from city cruisers to all-road explorers, built to be versatile, reliable, and good-looking without trying too hard. The kind of bike that feels just as right locked outside a café as it does loaded up for a weekend trip.